Our Story

Long before Evident Soap was a business, soap making was solely a hobby for Natalie Clause, starting in 2013. This interest derived from a place of pure curiosity and a genuine love for science, sprinkled with crafting and creating in her everyday life.

In September of 2022, Natalie and her family were deeply impacted by Hurricane Ian, which made landfall in South Florida. Their home, vehicles and all their personal property were destroyed by floodwaters reaching as high as five feet.

During this time of adversity and loss, Natalie decided to propel her energy not only into the recovery process but also into building something new. She began the journey of creating Evident Soap with others in mind, focusing on research and development of all-natural soap making. Her mission was to formulate several all-natural soaps and encourage others to transition from commercial detergent soap by seeing, experiencing and believing in the benefits of investing in oneself.

With nearly a decade of prior business ownership, years of experience in laboratory science and management, and knowledge of how all-natural ingredients can improve well-being, Natalie is passionate about delivering high-quality, all-natural soaps for the nourishment of the skin and the betterment of overall health.

Her greatest hope and desire is that Evident Soap will leave you feeling more cared for, nourished and refreshed in mind, body and spirit due to your investment of yourself and skincare. 

She hopes the evidence of all-natural and pure ingredients will be found in the daily usage of the soap, which is crafted with genuine thoughtfulness and from an overflow of care for other's well-being. 

  

 (pictured above) Natalie with her family and friends after several long weeks of clean-up outside their home.